Jelson Homes Extends Riders Sponsorship

Category: News
Author: Joe Pinchin
Date: 15th July, 2014

Family-run housing developers Jelson Homes, renews their sponsorship with Leicester Riders; guaranteeing the local basketball club another 2 years of invaluable support.

Leicester’s own BBL Cup Champions are delighted to announce the extension of their partnership with Jelson Homes, The partnership started in 2007 and will continue for at least 2 more years, the agreement continues to make Jelson Homes one of Leicester Riders main sponsors.

The Leicestershire-based housing specialists have played an essential part in the local basketball club’s progress over the last 7 years; this exciting renewal of sponsorship means Jelson Homes will continue to be the Riders headline sponsor including having Jelson Homes logo on the centre of the Riders home and Away kits.

Leicester Riders Managing Director Russell Levenston, said: “The Jelson Homes partnership is an integral part of the Riders success and without their support we couldn’t achieve what we do on and off the floor. Jelson Homes have been a huge part of the club’s development and we’re delighted that our partnership has been extended.”

Robert Jelley, Managing Director of Jelson Homes, commented: “We are absolutely delighted to extend our partnership with the Riders, who are an enormous asset to the city and county. We have seen great success in the development of the club and we are proud to have played our part in the club’s achievement on the court over the last few seasons.”

The partnership between Jelson Homes and the Riders is strengthened by their focus on the community and their work within; Jelson Homes have been hugely supportive of the good work the Riders do within the community.

Robert continued: “We are also proud to be a part of their tremendous work Riders do in schools and with youth groups, inspiring young people in all our communities to play sport and adopt a healthy life style. We also take great satisfaction in the way Rider’s elite development programme, for both boys and girls, has developed into one of the strongest in the country.”

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